Where Local and Global Appetites Collide

Food Blog: Deceptive Advertising for Natural

I bought some bottles of Diet Lemon Lipton Iced Tea to take to a volunteer event. I decided to taste one as I’ve been craving iced tea and didn’t have any made.

The bottle says, Diet Lemon Lipton Iced Tea – Lemon – Natural Flavor with other natural flavors in smaller font. Next to the word lemon at the bottom is a graphic of a lemon. Then there’s a small green and white circle with AOX in it – naturally protective antioxidants. In smaller font – 59 mg of flavonoid antioxidants per serving.

It’s zero calories.

Here are the ingredients: water, citric acid, tea, sodium hexametaphosphate, natural flavors, potassium sorbate (preserves freshness), potassium benzoate (preserves freshness), citrus pectin, sucralose (Splenda), caramel color, calcium disodium EDTA (to protect flavor), acesufame potassium, red 40. Bottled under the partnership of Pepsi/Lipton…

My question is, “Where’s the damn lemon?”

Citrus acid is a food acid is a food acid that occurs naturally in citrus fruits, but is also used as a food ingredient. It is added to many foods to improve flavor, increase tart flavor, and balance other flavors.

According to phosphate facts, hexametaphosphate is used in egg whites to improve whipping and foam stability. It’s also used for dips and sauces and chip dips and used as moisture binding in ham and corn beef. Enough.

It looks like this bottle is filled with things that preserve, protect, and bind.

Okay, so where’s the damn lemon?

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